Renderings: Photorealistic imagery
Sometimes, a hand sketch isn't polished enough and building a physical model takes just too much time or money – that’s where a computer rendering really shines. Not only does the product image convey realistic textures and colors, but it can be placed into real life photo environments for focus groups and marketing feedback.
BodPod wanted to see their product before the tooling stage was started and they wanted to be able to show their customers the upcoming product. The rendering shown above was done in PhotoWorks, an add-in module to SolidWorks.